Thinking about Auctioning Iowa Land?
As you decide to sell Iowa land, a big decision is whether or not to auction the property. In our initial consultation with you, we’ll outline your goals for the sale, talk about the current market and provide you our best recommendation for a selling strategy.
Once the decision to auction is made, our team creates a timeline and begins executing a tactical marketing plan to build buzz around your property. Years ago, auctioneers hammered a sign into the ground, mailed a few postcards and waited on the local farmers to show up. In today’s digital age, we can do better. The reality is that depending on your property, people will come from out-of-state to bid or even bid online, meaning a robust marketing strategy is essential to a successful auction. At Iowa Land Company, we blend proven, traditional marketing tactics with the latest tech tools in digital marketing to produce an auction experience unmatched by other firms.
With only one chance to get the job done correctly, you owe it to yourself to auction your property with a company that’s leveraging the latest marketing tools to ensure that every possible bidder is connected on auction day.
We’re ready to talk and tell you more.
Below is our Auction Timeline
Week 1
Iowa Land Company will have all documents signed by the seller’s party. Once this has been completed our accelerated marketing campaign will be developed showcasing the farmland up for auction. Our campaign will be crafted to reach maximum exposure for the sellers asset.
Week 2
Iowa Land Company’s marketing team will begin rolling out the marketing campaign to potential buyers. Starting with local advertisement first, we will build an audience from local producers and local land owners. Iowa Land Company also targets outside investors that want to own Iowa farmland. Signage, flyers, property videos, and advertisement will be priority during week 2.
Week 3
Farm showings will be the bulk of this week. We will meet potential buyers at the farm to share our knowledge of Iowa farmland with them. We will communicate with inquires ILC receive. Filing buyers in on sale terms, soil types, and advantages of the farmland. Ultimately we want to bring as many buyers to the sale as possible.
Week 4
Iowa Land Company will begin processing buyer prospects. The ILC staff will qualify buyers by receiving pre approved accreditations. All buyers must be pre-approved to bid on the farmland up for auction. We require a 10% non refundable down payment after the hammer has dropped. The higher bidder will be asked to sign a binding contract with the seller on the day of the sale. The auction process makes transferring land simple, consistent, and rewarding.
Week 5-8
The next 30 days will be the closing period. Iowa Land Company and staff will help along the way communicating on behalf of both the buyer and the seller. ILC staff will help work through situations that might arise during the closing period.
NOTE:
This sales strategy above is our standard sales concept for Iowa farmland auctions. We recommend this sale method because it is a most effective within the land business. That being said we do accommodate all sale methods. If a client would like a longer marketing period we can arrange that to fit request. Our goal is to provide results anyway we can. Farmland auctions are a unique method, find a firm that provides industry leading marketing, a full auction staff, and has a professional standard. If you are looking to auction a piece of Iowa farmland give us a call and we can set up a free consultation to discuss what we have to offer as a firm that only sells LAND.
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Thinking about Auctioning Iowa Land?
Get an evaluation now on your farmland.
Sample Auctioneer Audio
LUKE SKINNER
AUCTIONEER
Luke is a recognized auctioneer that specializes in selling farm/recreational land, farm estates, and country living properties.
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Below is our Auction Timeline
Week 1
Iowa Land Company will have all documents signed by the seller’s party. Once this has been completed our accelerated marketing campaign will be developed showcasing the farmland up for auction. Our campaign will be crafted to reach maximum exposure for the sellers asset.
Week 2
Iowa Land Company’s marketing team will begin rolling out the marketing campaign to potential buyers. Starting with local advertisement first, we will build an audience from local producers and local land owners. Iowa Land Company also targets outside investors that want to own Iowa farmland. Signage, flyers, property videos, and advertisement will be priority during week 2.
Week 3
Farm showings will be the bulk of this week. We will meet potential buyers at the farm to share our knowledge of Iowa farmland with them. We will communicate with inquires ILC receive. Filing buyers in on sale terms, soil types, and advantages of the farmland. Ultimately we want to bring as many buyers to the sale as possible.
Week 4
Iowa Land Company will begin processing buyer prospects. The ILC staff will qualify buyers by receiving pre approved accreditations. All buyers must be pre-approved to bid on the farmland up for auction. We require a 10% non refundable down payment after the hammer has dropped. The higher bidder will be asked to sign a binding contract with the seller on the day of the sale. The auction process makes transferring land simple, consistent, and rewarding.
Week 5-8
The next 30 days will be the closing period. Iowa Land Company and staff will help along the way communicating on behalf of both the buyer and the seller. ILC staff will help work through situations that might arise during the closing period.
NOTE:
This sales strategy above is our standard sales concept for Iowa farmland auctions. We recommend this sale method because it is a most effective within the land business. That being said we do accommodate all sale methods. If a client would like a longer marketing period we can arrange that to fit request. Our goal is to provide results anyway we can. Farmland auctions are a unique method, find a firm that provides industry leading marketing, a full auction staff, and has a professional standard. If you are looking to auction a piece of Iowa farmland give us a call and we can set up a free consultation to discuss what we have to offer as a firm that only sells LAND.
As you decide to sell Iowa land, a big decision is whether or not to auction the property. In our initial consultation with you, we’ll outline your goals for the sale, talk about the current market and provide you our best recommendation for a selling strategy.
Once the decision to auction is made, our team creates a timeline and begins executing a tactical marketing plan to build buzz around your property. Years ago, auctioneers hammered a sign into the ground, mailed a few postcards and waited on the local farmers to show up. In today’s digital age, we can do better. The reality is that depending on your property, people will come from out-of-state to bid or even bid online, meaning a robust marketing strategy is essential to a successful auction. At Iowa Land Company, we blend proven, traditional marketing tactics with the latest tech tools in digital marketing to produce an auction experience unmatched by other firms.
With only one chance to get the job done correctly, you owe it to yourself to auction your property with a company that’s leveraging the latest marketing tools to ensure that every possible bidder is connected on auction day.
We’re ready to talk and tell you more.